Technology

Redfin, Thumbtack partner to connect homeowners with improvement pros

Redfin has launched a new feature in partnership with home services provider Thumbtack to help homeowners find and hire professionals for home improvement and maintenance projects. By claiming their property on Redfin and visiting the Owner Dashboard, homeowners can now access a range of services — including painting, landscaping, cleaning and HVAC maintenance. The feature […]

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The importance of meeting older customers where they are with AI technology

The expanding ubiquity of artificial intelligence (AI) across all facets of life is not showing any signs of a slowdown — and that includes its interactions with the reverse mortgage industry. Bill Packer, chief operating officer of Longbridge Financial, previously explained how senior-focused tailoring of AI systems can help overcome issues tied to perceived institutional

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Inside UWM’s tech evolution: How LEO and Mia are shaping the future of mortgage lending

Technology is accelerating change across the financial services industry, and United Wholesale Mortgage is at the forefront of mortgage innovation. With the launch of two groundbreaking platforms— the Loan Estimate Optimizer (LEO) and Mia, an AI-powered assistant for loan officers, UWM is setting a new benchmark for how technology and especially AI can transform the

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Class Valuation unveils appraisal review tool

Class Valuation has launched a new appraisal review product designed to bring greater clarity and oversight to residential valuations. The new tool, Class Valuation Analysis (CVA), offers licensed appraiser-led reviews of existing appraisal reports by incorporating automated valuation model (AVM) technology. “In today’s market, uncertainty is expensive, and lenders can’t afford to second-guess their valuation

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Lone Wolf, Follow Up Boss integrate platforms

Real estate software provider Lone Wolf Technologies is launching an integration with Zillow-owned customer relationship management system Follow Up Boss as it aims to connect transaction, marketing and accounting tools in one system. Follow Up Boss will be linked with Lone Wolf’s Foundation platform, which includes products such as Boost for digital advertising, Cloud CMA

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What Americans’ optimism about finances means for lenders

Fears of tariffs and inflation abound these days, with many Americans concerned that rising prices will push up housing costs. But even as younger consumers worry about buying a home, many of them remain hopeful about their own finances, offering some encouraging news to mortgage lenders looking for unmet demand. More than half or 55%

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Conversational marketing is the new pipeline: How AI is redefining intent in real estate

Conventional marketing is on life support; bloated email blasts, generic landing pages, lead forms no one fills out. They’re not just outdated. They’re invisible to the modern consumer. Today, people crave relevance, not reach. They want conversations, not campaigns. That’s where conversational marketing steps in. It’s not about shouting louder. It’s about listening better and

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Longbridge’s Bill Packer on crafting AI that’s inclusive of seniors

As more companies embrace the incorporation of artificial intelligence (AI) into their business- and customer-facing operations, a concern has emerged among firms focused on delivering services to older people AI training typically occurs with younger staffers, who could then incorporate unconscious institutional biases that might leave seniors feeling alienated from the technology. Representatives of Longbridge

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Opendoor will pay $39M to settle pricing algorithm lawsuit

Opendoor has agreed to pay $39 million to settle a lawsuit that alleges the company misled investors about the reliability of its pricing technology, according to court documents filed Friday. The proposed settlement — filed in federal court in Arizona and first reported by Reuters — must still be approved by U.S. District Court Judge

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Frank Martell leaves loanDepot, takes CEO role at SmartRent

Former loanDepot CEO Frank Martell has officially moved on. SmartRent Inc., a provider of smart community technology solutions for the rental housing industry, on Monday announced that Martell will take on the roles of president and CEO effective immediately. Martell, who has been a member of SmartRent’s board of directors and served on the board’s

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