ERA

ERA Real Estate launches bilingual coaching program, targets growth in Hispanic markets

ERA Real Estate is expanding its Coached Up Program with a Spanish-language component, part of a broader strategy to reach Spanish-speaking market segments while growing its national footprint. The program — led by brand president Alex Vidal — delivers training in English first, then offers Spanish sessions to support Hispanic agents and clients. “What we […]

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ERA Real Estate firms merge in Atlanta

Two established Atlanta metro-area real estate firms — ERA Foster & Bond and ERA Sunrise Realty — have merged, combining operations under a single brokerage that now includes more than 175 agents and six office locations. The combined firm now has a Georgia footprint that extends across Atlanta, Canton, Duluth, Marietta, Milton, Athens and Savannah.

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