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Meritage Q2 2026 earnings telegraph move-up buyer pivot

For much of the past decade, Meritage Homes has stood as one of public homebuilding’s clearest business use cases that thoughtfully designed, efficiently built entry-level homes could unlock homeownership for thousands of households who otherwise might have remained renters. The company’s strategy wasn’t simply to build smaller homes. It reshaped its land acquisition, product design, […]

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The mortgage industry has been focusing on only half the market

For decades, the mortgage industry has focused on helping consumers buy and refinance homes. It’s where lenders have built their businesses, where technology has evolved and where most originators have spent their careers. But that’s only half the market. Every day, homeowners move into a new phase of homeownership. They build equity, enter retirement, help

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Proprietary reverse mortgages are outpacing HECMs. It’s time to raise the bar on fee transparency. 

Recently, a woman contacted me after her daughter encouraged her to get a second opinion before closing on a reverse mortgage. She had already chosen a lender, attended reverse mortgage counseling, completed her application and was ready to move forward. She simply wanted someone to review the numbers.  When I opened the Loan Estimate, one

Proprietary reverse mortgages are outpacing HECMs. It’s time to raise the bar on fee transparency.  Read More »