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How AI-native Land Acquisition is Changing Homebuilder Pipelines

Land acquisition has become one of the homebuilding industry’s most important competitive advantages. Yet many teams still rely on manual research, disconnected data and broker-listed opportunities, leaving them competing for the same limited pool of properties. AI is beginning to change that equation, helping builders not only evaluate land and pursue off-market opportunities faster, but […]

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Made Card Uses Embedded Finance to Build Mortgage Loyalty

Homeownership really starts at closing, yet that’s often where the relationship between borrowers and lenders ends. As affordability pressures continue to reshape the housing market, borrower engagement needs to shift from periodic marketing to creating continuous value throughout the homeowner journey. To address this evolution, Made Card is taking a different approach. The fintech has

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UWM fires back at Rocket in first salvo of $100M lawsuit

United Wholesale Mortgage is attempting to poke holes in Rocket Mortgage’s $100 million servicing lawsuit. Processing Content The wholesale leader hinted at its litigation strategy last week as it prepares a formal response to Rocket’s complaint over refinancing activity. Rocket accuses UWM of purposefully soliciting Mr. Cooper customers in violation of a non-solicitation agreement in

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