When you see a house that’s been sitting on the market for a while, the reaction is almost automatic. You start thinking: That mindset made sense a few years ago. But in today’s market, you may actually miss out. More Time on Market Isn’t Automatically a Concern Anymore A few years ago, homes sold in […]
You May Not Want To Skip Over That House That’s Been Sitting on the Market Read More »
Today’s homebuyers move at a digital speed. They expect answers in minutes, not hours, and seamless conversations to continue across websites, SMS, and digital campaigns, with personalized guidance delivered without delay. Builders, meanwhile, are investing more heavily in digital marketing platforms and lead generation tools. Yet response rates from Online Sales Consultants (OSC) haven’t kept
How hybrid operations are elevating builder performance Read More »
Late-year interest rates drove mortgage prepayment speeds back upward in December, as homeowners sought to capitalize through refinances, according to Intercontinental Exchange. Processing Content Prepayments increased to a 0.91% share of current liens, surging almost 10% from November’s pace, ICE Mortgage Technology’s monthly First Look report said. December’s rate was up by more than 59%
Prepayments jump as lower rates spur December refi surge Read More »