Author name: Ricky Vasquez

Confronting heavier incentives, price cuts, tepid demand and margin pressure, PulteGroup opened the year with a mix-shift pivot that leans more heavily on build-to-order and active adult sales. Pulte’s Q1 2026 earnings call, held on Thursday, indicates that the nation’s third-largest homebuilder by sales volume made progress on this goal, despite an added layer of […]

New York City Mayor Zohran Mamdani has created the Office of Deed Theft Prevention, a new unit housed in the Department of Finance to coordinate citywide efforts to combat fraudulent property transfers, according to an announcement on Friday. “The theft of a home is the theft of a family’s future,” Mamdani said in a statement.

The share of first-time homebuyers has fallen to 21% of all transactions — the lowest level since the National Association of Realtors (NAR) began tracking the data in 1981. For real estate agents, the shift is not a temporary blip. It’s a structural change reshaping how agents build their businesses, talk about value and prepare