Author name: Ricky Vasquez

The client interview has changed and real estate agents must adapt

There’s been a noticeable shift in how clients approach this business. Buyers and sellers aren’t just hiring agents anymore. They’re vetting them more carefully, asking sharper questions and paying closer attention to how you show up before, during, and after the transaction. The dynamic has flipped. The agent isn’t just evaluating the client. The client […]

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Meet the AI platform giving every agent a personal coach

For some real estate brokers and team leaders, coaching can be difficult to scale. Individual coaching offers more personalized guidance but can be costly, while group training reaches more agents but may not address each agent’s specific needs. Phillip Gagnon, founder and CEO of broker management platform 3 Data Pulse, believes artificial intelligence (AI) has

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