Among the changes mortgage businesses are trying to adjust to in the age of artificial intelligence, marketing strategy could turn out to be the trickiest to understand and implement. Processing Content AI has ushered in a new landscape for digital marketing across all types of businesses, and where search-engine optimization once governed how companies made […]
AI is changing the rules of mortgage industry marketing Read More »
After serving as Sierra Pacific Mortgage’s chief operating officer for a year, Suzy Lindblom has moved on to Acra Lending, according to her LinkedIn post on Monday morning. Lindblom said that “While it was sad to see Sierra Pacific Mortgage Company, Inc. close and transition, it ultimately opened a door for a new and exciting opportunity.” Lindblom
Suzy Lindblom joins Acra Lending as managing director Read More »
Mortgage rates are tied to movement in the bond market and bonds were close enough to Friday’s levels that mortgage rates were essentially unchanged today. This keeps the average lender in the lower portion of the narrow range seen over the past 4 months. If rates manage to move noticeably lower from here, they’ll be
Mortgage Rates Hold Steady to Start Holiday-Shortened Week Read More »