April 2026

Taylor Morrison pares incentives and leans into buyer choice

Tactical discounts, escalating incentives, absorption-at-any-cost strategies, … you all well know the routine of buying sales and making next to no money in Spring 2026. But that’s not for everybody. Exceptions are out there, public and private. Taylor Morrison has chosen a playbook and is well into executing a game plan that leans on the […]

Taylor Morrison pares incentives and leans into buyer choice Read More »

HomeServices of America launches all-in-one real estate solution

HomeServices of America has introduced a new platform designed to bring multiple stages of the home buying and selling process under one system. The platform — called OnePoint — combines brokerage, mortgage, title and insurance services through the company’s network of affiliated businesses. Leaders said the offering is intended to provide a single point of

HomeServices of America launches all-in-one real estate solution Read More »