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Housing needs a fifth place. It’s how builders design belonging

Let me say something that might make a few developers roll their eyes so hard they pull a muscle. Housing needs a fifth place. Not another splash pad. Not another pickleball court. Not another “resort-style amenity center” with furniture nobody uses. A fifth place. Here’s a quick tutorial on Ray Oldenburg’s framework. The first place […]

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The power of leading with influence in real estate sales

One truth stands clear: real estate sales are built on trust, not persuasion. Yet, many agents still wrestle with outdated sales tactics, focusing on pushing products rather than understanding client needs. The most successful agents, however, don’t sell at all. Instead, they lead with influence and trust, employing a methodology that empowers clients, builds lasting

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Missouri senator opens investigation into FICO’s mortgage credit score pricing

U.S. Sen. Josh Hawley (R-Mo.) has opened an investigation into Fair Isaac Corp. (FICO)’s pricing practices in the mortgage industry and is urging Federal Trade Commission (FTC) Chairman Andrew Ferguson to do the same. FICO dominates the credit scoring market for mortgage lenders, largely due to decades of exclusive acceptance for loans sold to Fannie

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