If you’ve seen headlines saying foreclosure activity has been climbing for 10 straight months, it’s easy to assume that’s a sign of trouble for the housing market. But when you look at the full picture, a few simple truths become clear: Today’s foreclosure numbers are in line with what’s considered normal High home equity is […]
Why Rising Foreclosure Headlines Aren’t a Red Flag for Today’s Housing Market Read More »
For today’s mortgage leadership, the most expensive asset on the balance sheet is the borrower’s attention. Yet, in an era defined by an “attention economy,” the industry has spent a decade devaluing that asset through a practice that has become as predictable as it is ineffective: the mass-market email newsletter blast. For years, the industry
Beyond the database: Why 1:1 AI is the new benchmark for authority and market share Read More »
Fair housing is often discussed in broad terms but is perhaps not always clearly defined. At its core, Fair Housing (capital F and H) refers to an interwoven framework of federal, state, and local policies rooted in the Fair Housing Act that prohibits discrimination in housing based on race, color, national origin, religion, gender, familial