Not long ago, a storefront sign was the most important marketing channel a retailer had. If you didn’t have one, customers didn’t know you existed. Today, for mortgage companies, that sign has been replaced by something else entirely: search. But with borrowers now turning to ChatGPT and other AI tools instead of Google, even ranking […]
Why AI search could cut off your leads Read More »
Here’s an uncomfortable truth: the title industry has long been held hostage by many of its own technology providers. Despite billions invested in “revolutionary” platforms and “game-changing” solutions, most title agents are forced to live with a reality that forces them to juggle incompatible systems that don’t talk to each other, can’t adapt to real-life
It’s time to facilitate tech stacks that actually work for title agents Read More »
As serious mortgage delinquency rates continue to rise, rising payment-to-income ratios across other credit products could serve as a canary in the coal mine for future problems in making monthly payments, a Transunion report said. Over two years, serious delinquencies, which Transunion defines as 60 days or more late, while still relatively low, have increased
Payment-to-income trends seen as mortgage risk indicator Read More »